Evolving a County Kerry Classic – Dingle Gin and Vodka
We were challenged to evolve Dingle Gin and Vodka’s packaging alongside the Single Malt Whiskey and brand identity, creating a more premium presence across Dingle’s clear spirits portfolio.
Inspired by the wild landscape of Co. Kerry and Ireland’s Wild Atlantic Way, our creative for Dingle Gin captures a distinctive sense of place through the tactile use of texture, colour and form.
Working with Berlin Packaging, our glass design incorporates the swirling waves of the wild Atlantic coast. We retained a sense of the recognisable shape of the existing bottle while refining and lightweighting the structure, creating a bespoke bottle that better reflects the unique quality of the spirit. Our refreshed Dingle Wrenboy was also added to connect place, culture and character.
For the original gin, we wanted to retain the iconic blue colourway while amplifying its connection to land and sea. We also extended the range to include a new Orange & Sea Salt variant, using the vibrant colour of the ingredients to create clear visual flavour cues that merge with the textures of the sea.
This approach extended through to Dingle Vodka, with a cleaner, more contemporary design that reflects purity and simplicity while sitting confidently alongside the gin range. Its blue colour references the deep pure waters of the Irish coast. The result is a cohesive, contemporary portfolio with stronger shelf presence, a clearer connection to Dingle’s story and a stronger relationship with the whiskey packaging.
Limited Edition / Packaging Design
Packaging Design